The recap from the recent Brisbane HUG meetup. We had David O’Connor from HubSpot present on 6 tips to help you use paid social media for better results in 2018. With a great group of people, drinks and pizzas the meetup kick-off with David presenting his 6 tips for 2018.
The Social Media Stats Don’t Lie
- The Average CTR for Facebook Ads Is 0.9% But 93% Of Marketers Use Facebook Ads
- Organic Reach For Branded Facebook Pages Is Now Less Than 2%
- The average clickthrough rate in AdWords across all industries is 1.91% for search and 0.35% for display ads. (WordStream, 2016)